Innovating ways to study and use the digital space to promote health and well being.
In 2021, only 7 percent of U.S. adults did not use the internet. Everyone else logged on almost daily. NORC has tracked online behaviors and attitudes since the beginning, adding highly specialized digital experts—including our Social Data Collaboratory—who study digital habits and online activity and use their insights to develop creative outreach strategies. Among our many digital specialties are social data analytics, misinformation research, study recruitment and retention, intervention study design, survey support, and digital, social, and mobile communication.
Program Area Director
Director of Digital Strategy & Outreach
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NORC has used its digital communication expertise to develop and evaluate a variety of digitally-driven public health efforts.